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05-24-2012, 11:36 AM #1
Vidya Balan to promote the new range of AlivaChitrangada Singh has been the face of Aliva, the popular snacks brand for three long years now and as the company launches its new range, they have roped in Vidya Balan as the brand ambassador for their new campaign. Six new baked variants have been launched by Pepsico India under Aliva and the company feels that Vidya is an apt choice for their new range.
“An accomplished actress, a woman of substance and an affable personality, Vidya is a great match to highlight the brand’s positioning…we are confident that it will be mutually rewarding,” said Vidur Vyas, marketing director of Foods, PepsiCo India.
Vidya, on the other hand, too, is all praises for the new range and says, “I have always enjoyed eating Aliva. I am thrilled about the new range…the range is tasty and offers great variety of flavours and ingredient options. I am sure consumers will enjoy it as much as I do.”
Vidya Balan is already the brand ambassador for Airtel, Toshiba and GoodKnight Naturals and her new commercial for Aliva will be unveiled shortly
...being a human...
05-24-2012, 01:48 PM #2
edit :- http://www.desirulez.net/showthread.php?t=554743
05-24-2012, 06:22 PM #3
- Join Date
- Feb 2011
thanks for the news