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04-21-2012, 02:12 PM #1
Salman turns brand ambassador of Suzuki Motorcycle
Bollywood actor Salman Khan is riding high on product endorsements. All thanks to the three blockbusters he gave and all the charity work he has been doing. Few years ago, Sallu was one of the most non desired actors in the endorsement world, reason being is bratty image. But now, he is the most desired one.
Salman who recently signed a big endorsement deal with giant travel portal Yatra.com has signed another major endorsement deal with automobile giant Suzuki to market their motorcycle. Suzuki will be hoping that Salman Khan’s charisma will work wonders for the brand and translate into better sales at the hustings.
The Vice President, sales and marketing, of the company, Atul Gupta was quoted saying, “We are delighted to have Salman Khan associating with one of the world’s most iconic two-wheeler brands. We believe that Suzuki and Salman together will make an emotional connect with all sections of customers that Suzuki’s range of two-wheelers reaches out to. The association with Salman was driven by the imperative of quickly building a strong connection between the Suzuki two-wheeler brand and the different segments that our expanding range of products is addressing.”
The superstar will be seen in print and media advertisements of Suzuki. First advertisement that’s going to launch soon will feature Salman riding ‘Hayate’.