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02-19-2012, 03:32 AM #1
JODI BREAKERS aims for a healthy weekendIt's less than a week remaining for the release of JODI BREAKERS and its makers are expectedly going through nervous times. While the film's lead pair Madhavan and Bipasha Basu is occupied with their multi city tours, the film's producers as well as director Ashwini Chaudhary have their calculators out to gauge the kind of response that the film would now fetch at the box office.
"The economics of making and then releasing a film have changed. Also, with Madhavan pulling off TANU WEDS MANU quite well as a solo lead, there are added expectations from JODI BREAKERS to do well too. We are looking at the opening weekend to be quite healthy because let's admit it, regardless of how good our film may, it would be the first weekend that would be quite important. We are not losing sight of that and are definitely aiming for healthy footfalls in the first three days," says a high placed official from the film's production house.
02-19-2012, 01:25 PM #2