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06-24-2011, 02:39 AM #1
All Eyes On Double Dhamaal After Super Success Of Ready
Ready has bought life into the industry again with its huge business all over. The industry is looking for a big month in July with likes of Delhi Belly, Bbuddah Hoga Terra Baap, Zindagi Mile Na Dobara and Singham but a huge surprise may come this week in the form of Double Dhamaal this week.
The film is expected to a notch up around 15-17 crore over its first weekend as per the trade but it could do much better. As the film has more of an ensemble cast rather than a huge cast, this is probably why the trade feels it will not put up 20 crore plus weekend.
On the other side the film is hot amongst exhibitors as Ready exhausts its run and Dhamaal released in 2007 did very well after a slow start. It did extremely well in Mumbai circuit with a near 7 crore distributor share which was a good number for 2007. The film has potential to put up a very big number in Mumbai circuit on day one. Double Dhamaal may surprise all in the trade and do business of 3 crore nett plus on day one just from Mumbai circuit. It may also be the surprise of the season and put a big lifetime number even with competition every week in July.